Event Video Coverage Infused With Storytelling
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Event Video Coverage Infused With Storytelling

If your highlight reel is just smiling faces and background music… you’re leaving serious story (and sales) on the table.

In this episode of Known For, Grace and Paul pull back the curtain on how Griffith Media captures real human moments during events—moments that don’t just recap, but convert.

From strategic storytelling to sponsor love to that magical "fly on the wall" footage, this one's a crash course in transforming your 2025 event into a marketing machine for 2026.

Plus, special guest Myron Brooks joins the show to drop gold on how to interview strangers without making it weird—and how to turn one authentic interaction into a memory (and a marketing moment) that sticks. Whether you’re running conferences, fundraising galas, or community events, you’ll walk away with practical ways to sell next year's event.

What You’ll Learn in This Episode:

➡️ Why highlight reels alone aren’t enough—and what to capture instead
➡️  How to film conversations that feel unscripted (but still hit your brand message)
➡️  How video coverage drives ticket sales, sponsor interest, and speaker demand
➡️ What goes into our “docu-style” recap format that turns events into stories
➡️ How to make sponsors look amazing—and why it matters way more than you think
➡️ Tips from Myron Brooks on drawing out authentic stories from total strangers
➡️ Behind-the-scenes shots that humanize your speakers (and build connection)

🎧 Guest Highlight:

Myron Brooks – Associate Pastor at Union Church & Founder of Theophony Creative – shares how he uses storytelling, psychology, and a little bit of hustle to create powerful event footage on the fly.

Instagram: https://www.instagram.com/themyronb/
Theophany Creative: https://www.instagram.com/theophanycreative/
Myron's Podcast: https://www.instagram.com/1stgenerationsuburbs/


About the Show

Known For is a Griffith Media original recorded on the Volume Wall at Big Screen Studios in Dallas, TX. Each episode is packed with brand storytelling strategies and creative marketing tactics for service-based small businesses who want to stand out.

🔗 Links & Resources:

Griffith Media: griffith.media
Book our Dallas studio: bigscreentx.com
Watch a sample event doc here: griffith.media/events

Enjoyed the episode? Hit Subscribe, leave a review, or tell us your favorite “unscripted” moment from an event you’ve hosted or attended.

#EventMarketing #StorytellingInBusiness #TestimonialVideos #ConferenceVideo #KnownForPodcast #GriffithMedia #SponsorContent #HumanizeYourBrand